Welcome, FORGE+BOND

We’re thrilled to spotlight FORGE+BOND in our partner community as they scale their cycling business with sustainability in mind. This Utah-based manufacturer creates carbon fiber bike wheels using their proprietary FUSIONFIBER® technology, replacing toxic epoxies with long-chain polymers that deliver superior performance without environmental harm.

Unlike traditional carbon manufacturing that creates hazardous waste, FORGE+BOND’s automated cutting and layup process calculates the exact material needed. When their wheel reaches the end of its lifecycle, it can be broken down and transformed into new components, creating a true closed-loop system.

But these specialized wheels require shopper education. Different rim widths, performance characteristics, and sustainability practices aren't always obvious to riders.

This creates a classic DTC challenge: how do you provide and scale shop-floor expertise when selling technical gear online? Personalized guidance becomes the critical differentiator for shopper confidence and purchase satisfaction.

Since partnering with Remark, FORGE+BOND connects riders directly with bike experts who deeply understand their technical product family. Our experts join these conversations within 10 seconds, providing the same guidance you'd expect from an in-store rep. This instant, 24/7 connection helps customers navigate and receive answers their most niche questions.

"First time on the site. Was able to quickly get information that will help me make a purchase"

"First time on the site. Was able to quickly get information that will help me make a purchase," shared Thomas, highlighting the value of instant expert guidance for first-time visitors exploring FORGE+BOND.

Their business impact speaks directly to what matters. FORGE+BOND now maintains a 95% customer satisfaction score while their average order value has increased by 14%. Most tellingly, 22% of their direct-to-consumer revenue stems directly from these expert-guided conversation—reinforcing how technical understanding translates to purchasing confidence.

As FORGE+BOND expands into the premium road wheel market with their CR Series, our partnership ensures customers continue to receive expert guidance exactly when they need it.

The DTC marketing landscape has shifted to demand both efficiency and authenticity now more than ever. Partnerships that deliver genuine expert guidance represent a competitive advantage compared to AI-only solutions. For marketing leaders facing the challenge of explaining complex products online, FORGE+BOND demonstrates how human connection bridges the gap between technical specs and customer understanding, turning browsers into buyers.