Welcome, Coalatree!

Coalatree creates eco-minded gear for the adventurer in all of us. Founded in 2010, they’ve been on a mission to merge nature and technology to foster sustainable living. Since then, Coalatree has designed apparel like their Trailhead Pants and Evolution Hoodie — made from 3 cups of coffee and 10 recycled plastic bottles.

Coalatree has partnered with Remark to deeply personalize their online shopping experience. We assembled a team of dedicated, value-aligned product experts to power their chat 24/7. These experts ensure shoppers can easily find, size and become educated on the environmental benefits of their purchase.

This not only encourages more conversions but also aligns with Coalatree's mission so customers can make informed, lasting choices.

Since integrating with Remark over 2 years ago, Coalatree's shoppers have received responses to their questions in under 20 seconds — most notably with 55% of these conversations occurring outside regular business hours like evenings and weekends. This ensures shoppers aren’t stuck waiting for an answer and Coalatree always captures this purchase intent (and revenue).

As the retail industry evolves, consumers are increasingly seeking brands that prioritize sustainability alongside quality. We’re thrilled to be a long time partner of Coalatree and applaud their commitment to a greener planet!